SŌREN
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Yorai washi

Services
Brand Strategy / Website Design / Image Creation
Team
Anzo
Period
2023/11-2024/09

For Yorai Washi, we provided full creative direction and branding support.
From content production—spanning photography and visual storytelling—to the development of a bilingual brand book and logo, we helped express the essence of Yorai’s craftsmanship through every touchpoint.

Our deliverables included:
• Content direction & production for web and catalog use
• Brand book development (Japanese & English)
• Brand identity design (tone, typography, color, etc.)
• Logo creation with usage guidelines for consistent application

This approach ensured a cohesive brand presence across media and markets.